Friend 2.0
The Friend Friend 2.0 is an $249 AI pendant, shipping since 2026. Second-gen companion that talks back through a new built-in speaker, assigned a random voice and personality at setup that owners cannot swap, with memories beyond 30 days gated behind a $9.99 monthly subscription.
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Generations
| Generation | Year | Status | Price | Weight |
|---|---|---|---|---|
| Friend 2.0 | 2026 | Shipping | $249 | ≈30 g |
| Friend | 2025 | Shipping | $129 | ≈30 g |
Specifications by generation
Friend 2.0
2026ShippingSecond-gen companion that talks back through a new built-in speaker, assigned a random voice and personality at setup that owners cannot swap, with memories beyond 30 days gated behind a $9.99 monthly subscription.
- Category
- Pendant
- Worn
- Neck
- Release
- 2026
- Price
- $249
- Weight
- ≈30 g
- Sensors & hardware
- Audio
- Connectivity
Developer access
- SDK / APINot verified
The reviewed public product material does not establish developer access. Unknown does not mean unavailable.
Not yet verified: documentation, app distribution, vendor-server requirements and hardware and software openness.
Openness, servers & distribution
- hardware
Schematics, mechanical designs and firmware publication were not verified.
- firmware
Source availability and licensing were not established in this review.
- companion apps
Source availability and licensing were not established in this review.
- SDK
Source availability and licensing were not established in this review.
- backend services
Source availability and licensing were not established in this review.
- Vendor servers
Vendor-server requirements were not established for this device.
- App distribution
Third-party app distribution was not verified.
A companion app or integration is not evidence of a third-party app store.
Friend
2025ShippingAlways-on companion pendant that texts you back.
- Category
- Pendant
- Worn
- Neck
- Release
- 2025
- Price
- $129
- Weight
- ≈30 g
- Sensors & hardware
- Audio
- Input
- Connectivity
Developer access
- SDK / APINot verified
The reviewed public product material does not establish developer access. Unknown does not mean unavailable.
Not yet verified: documentation, app distribution, vendor-server requirements and hardware and software openness.
Openness, servers & distribution
- hardware
Schematics, mechanical designs and firmware publication were not verified.
- firmware
Source availability and licensing were not established in this review.
- companion apps
Source availability and licensing were not established in this review.
- SDK
Source availability and licensing were not established in this review.
- backend services
Source availability and licensing were not established in this review.
- Vendor servers
Vendor-server requirements were not established for this device.
- App distribution
Third-party app distribution was not verified.
A companion app or integration is not evidence of a third-party app store.
Company & funding
Friend
Disclosed outside financing; partial history
- Disclosed funding
- USD 2.5M
Equity / venture financing. Only this disclosed round is counted; earlier or later financing may exist.
- Latest disclosed valuation
- USD 50M
Disclosed valuation; pre-money or post-money basis not specified.
- Disclosed rounds
- 1
Among makers in the index
Rounds
2024-07-30announced
Stage not disclosedUSD 2.5M
Equity / venture financing
Announced amount; closing date not disclosed.
Valuation USD 50M · basis unspecified
Disclosed valuation; pre-money or post-money basis not specified.
Company
Legal entity and parent/brand relationships were not established in this review.
Not yet verified: named investors.
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Independent index — figures are approximate and editorial, not official spec sheets. Methodology. Last reviewed 2026-10-31.